Most of the harm in the world is done by good people, and not by accident, lapse, or omission. It is the result of their deliberate actions, long persevered in, which they hold to be motivated by high ideals toward virtuous ends.
— Isabel Paterson
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That is the ad campaign that the woke freaks wanted – demanded, really – American Eagle to make. They wanted the clothing manufacturer to showcase a morbidly obese, ugly, blue-haired, mixed or Black slag – bonus points if it’s a non-passable tranny – not an objectively beautiful and healthy White woman, especially a blond-haired, blue-eyed one like Sydney Sweeney.
These poor, deluded evolutionary dead ends just can’t bring themselves to understand that their day is over and that they’re consigned to the shithole of history now. America is finally healing. 😉
This entry was posted on Monday, August 4th, 2025 at 8:14 am and is filed under Humor, Society.
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If you’re reading Reflections From A Murky Pond, you obviously spend time online. In that case, it is statistically true that you know about American Eagle’s new ad campaign featuring Sydney Sweeney, and you’ve had little to no choice but to know the sort and level of outrage it has caused among certain, failed demographics in America.
Yeah, the various grievance-mongering vermin out there in our country immediately took to social media and stridently decried the ad campaign as racist, Nazi propaganda, eugenics, and a call for White Supremacy. They made it abundantly clear that showcasing a blonde-haired, blue-eyed beauty and saying that she had good genes jeans was utterly and completely Wrong in their society.
But let’s leave them aside for now. They don’t matter, and they’re going to fuss no matter what. It’s what gives meaning to their pathetic existences and, in some cases, how they make their money. There are worse problems out there that America needs to address.
Fundamental Wrongness Couched In Reasoned Discourse.
Oddly, MSNC is in this instance the best of breed when it comes to reporting upon American Eagle’s Sydney Sweeney jeans campaign. True, it’s the best of an undesired and misborn breed, but still the best of it. In this case, I’m referencing the seminal article outlining the “problems” of this ad campaign by MSNBC’s Hannah Holland. It’s well-written, couched in what reads as if it’s reasoned thought, and shows the more fundamental cultural treason and hate of the Left.
The screed was titled, “Sydney Sweeney’s ad shows an unbridled cultural shift toward whiteness” and had the subtitle, “Advertisements are always mirrors of society, and sometimes what they reflect is ugly and startling.” So, right from that, Holland set the doom-filled, negativity, and hate for the article, making sure that the readers would know that American Eagle and Sweeney are evil incarnate. Then she proceeds to lecture everyone on how and why they’re evil and representative of a growing, greater systemic evil.
That’s an important journalistic and educational point. The tone needs to be set right at the get-go. Similarly, when trying to goad people to take action, citing Sydney Sweeney instead of American Eagle gives the reader an individual and harmable target for outrage and reprisal. It’s straight out of Alinsky’s “Rules for Radicals.”
So let’s break down what Holland declares is ugly and startling point by point:
This week, American Eagle, which brought us baby tees and low-rise denim in the aughts, debuted an advertisement campaign starring actor Sydney Sweeney. Sweeney, 27, is featured doing all sorts of Americana things in her American Eagle denim — like leaning over the hood of a white Mustang or lying on the floor holding a long-haired German shepherd puppy. At the end of each video, an off-screen voice speaks over blocky letters declaring that Sweeney — blonde, blue-eyed and white — “has great jeans.”
So, what Holland is saying in a quite eloquent manner is that Americana is bad, as is showcasing a blonde, blue-eyed, White woman.
The backlash has been swift and fierce, and some of it, at least, if you ask me, is fair. The internet has been quick to condemn the advertisement as noninclusive at best and as overtly promoting “white supremacy” and “Nazi propaganda” at worst. These critics point to the copy and the implication of calling a white person superior because of their genes.
Now Holland is making sure that her readers know that “some” of the complaints, e.g., that it’s Nazi propaganda, are fair. And, she then uses the same zero-sum false logic that Woke vermin use to paint Whites as evil by saying that a White woman having good genes means that they are superior to others who aren’t White. She reinforces the argument that saying or showing that anything or anyone that is White is bad because it somehow inherently means that one believes non-White things and people are lesser.
In the videos, Sweeney exudes a sort of vintage sexiness that caters to the male gaze. She embodies the near mythological girl-next-door beautiful but low-maintenance sexy femininity that dominated media in the 1990s and the early 2000s. Together, the campaign feels regressive and not retro, offensive and not cheeky.
First, she rebrands the generally considered positive term, vintage, as a negative, further reinforcing her previous point of the evils of Americana. Then, she reiterates the Feminist shibboleth that “catering to” the male gaze, i.e., enjoying male attention and resultant relationship and reproductive options, is a bad thing, and follows it by decrying low-maintenance femininity, calling the lot of it regressive, one of the strongest epithets of the Left.
The advertisement, the choice of Sweeney as the sole face in it and the internet’s reaction reflect an unbridled cultural shift toward whiteness, conservatism and capitalist exploitation. Sweeney is both a symptom and a participant.
She wraps up the salient parts of the article – the rest was filler, some slight apologetics for Sweeney, and plugs for other, previous articles that Holland had written – with the inference that a White should not ever be “the sole face” of anything. They must, instead, be the least among equals alongside non-Whites – novissimus inter pares as opposed to the more normal primus inter pares (first among equals).
And then we have her crescendo, her conclusion, and climax:
“an unbridled cultural shift toward whiteness, conservatism and capitalist exploitation”
Right from the start of that climax, we have a tacit admission of what those who hate Whites and America feel. They not just want, but need Whites to be bridled – restrained, silenced, domesticated, and used for the profit of their betters. This is immediately contextualized in terms of “Whiteness,” because somehow showcasing a White is a shift toward “whiteness.” And, apparently, when that is combined with vintage-style casualwear – clothing styles recycle every 20-30 years on average – it is a “horrific” shift towards conservatism, the bugbear of the Left.
As for “capitalist exploitation,” in its purest form, that’s straight-up Marxist (“Capital” Volume 3, Chapter 43) propaganda or dogma, but I think she’s using it in the related, feminist context, and complaining about corporations using beautiful women to sell their products and/or services. That being the case, I have two choices: judge her an idiot, since this is nothing new at all – it’s been done nonstop since Rome – and, hence, not a shift; or, that she’s accidentally admitted that she doesn’t find all the other, non-White and/or non-Beautiful models that have been used to be worthy of being considered exploited.
~*~
But hey! I can sort of understand where Holland and her ilk are coming from. Seeing a beautiful, blond-haired, blue-eyed woman alone in a major ad campaign is a reduction in Liberal Privilege, which would almost always be seen as oppression. 😉
This entry was posted on Saturday, August 2nd, 2025 at 12:29 pm and is filed under Society.
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You would think that a large portion of the Feminists would be turning against the Democrats, given how that political organization has been treating them over the last few years.
Womyn For Democrats
Confusingly and sadly – more the latter, because it makes sense if you account for selfishness and evil – these womyn will put up with any abuse from the Dems as long as they can kill their unborn children at will, for any any reason or no reason at all.
This entry was posted on Wednesday, September 4th, 2024 at 9:27 am and is filed under Politics, Society.
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Yes, not too surprisingly, Disney has “canceled” The Acolyte. It will not be given a second season. The saga of the lesbian space witches has died… though, maybe it should be described as DEI’d, given the nature of the series’ agenda-driven creation. 😉
Perhaps putting out a series with no connection to any of the proven story arcs and then making sure to make it not just non-canonical, but actively anti-canonical was a stupid idea. Forcing a #Woke agenda into it was certainly a mistake and an easily avoidable one.
They Went Full-On Bud Light
And, in response to their show’s failure, Leslye Headland and Kathleen Kennedy – the woke womyn running The Acolyte – went full-on Bud Light, even though everyone should know that you never go full-on Bud light.
Yeah, taking a page out of Alissa Heinerscheid’s playbook and insulting and attacking the core customers when they choose not to partake of something that wasn’t made for them and was apparently made to alienate them is a level of self-destructive stupidity that I thought was now well-understood and deprecated. But Disney’s DEI hires have proved me wrong.
Woke You Were. Fail You Did
At the end of the day, it doesn’t matter. Even if the fanbase is everything evil and horrid that these two claim them to be, it doesn’t matter. Headland and Kennedy had one job and one job only – to make a television series that was profitable for their employer, Disney. In that they failed utterly, completely, and humiliatingly. They created something that very few people watched and spent $180 million doing so.
In point of fact, if the Star Wars fanbase is everything evil and horrid that these two claim them to be, it was Headland’s and Kennedy’s sole job to produce a series that catered to their desires, prejudices, and preconceptions, unless there were credible studies definitively showing that their was a large enough replacement audience to make the series profitable despite it not being accepted by the existing fanbase.
One either produces a series that people will watch and, hence, provide profit or you have failed. It doesn’t matter why they watched or didn’t watch. All that matters is whether they did or didn’t. And, in the case of The Acolyte, not enough people by a wide margin watched it because it wasn’t something anyone wanted to see and spend their time on.
This entry was posted on Friday, August 23rd, 2024 at 9:35 am and is filed under Society.
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Between having been a gamer since the days of Wizardy and Eamon (actually created and published adventure for that), having been involved in historical reenactment for almost as long, participating in certain weapons-based sports, and being “adjacent” to various Hollywood personalities who work in the Scifi-Fantasy genre, the “issues” surrounding women’s armor in game, film, and written works is something that I’m forced to endure on a fairly regular basis.
So, here she is – the Hollywood star we need: Brigitte Bardiche, in all her full-coverage, fairly historically accurate armor. And… with a bardiche, which is one of my favorite weapons along with its close, Scottish cousin, the lochaber axe.
NOTE: This is such a sensitive, “triggering,” and pervasive issue that I’m sure, if various pundits read this, they will find some way to take issue with her armor.
This entry was posted on Monday, March 11th, 2024 at 11:00 am and is filed under Humor, Society.
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