Reflections From a Murky Pond

Sometimes one is more than enough. In this case, it was one can of Bud Light, one disturbingly deranged tranny with too large of audience, and one marketing exec who hated her brand’s customer base. In Anheuser-Busch’s case, 1 + 1 +1 = -5 billion USD in market capitalization to-date. It’s so bad and not looking to end anytime soon, that Anheuser-Busch is literally giving their beer away for Memorial Day 2023… if they can.

Yeah, the rebate their offering is literally within the average cost range of the product! But will any American drink it even if it’s free?

Well, stupid should be painful and Anheuser-Busch has continued to display painful stupidity from the get-go in this self-inflicted debacle. 😉

In further efforts to discard their consumers and seek a new target audience for their products, Anheuser-Busch will be renaming their primary label, Transweiser. This has been met with great enthusiasm by some members of Biden administration, with his Assistant Secretary of Health, Richard Levine, has stated that it’s now time to starting touting the health benefits of beer. 😉

Levine, a pediatrician(!), has also stated that the Biden administration will be considering studies into the gender affirming effects of Transweiser on teens,with the hope that it will make their transitions more likely and enjoyable.

The new, incoming Bud Light bois and gurls date and have intercourse a bit differently than the currently on the way out the door customers. And this is what Bud Light’s VP of Marketing, Alissa Heinerscheid was shooting for. Apparently, she feels the need to move Bud Light from competing with Coors and Miller and into the White Claw marketspace. 😆

My only questions for Heinerscheid is how can you make something attractive to men and women when you obvious can’t define either and seem quite confused about the whole gender thing; and, how you be inclusive by alienating the entirety of your current customer base and insulting them in response to complaints?

But hey! It’s not like Bud Light is “cis-beer” in the first place. 😉

Of course, I was always safe, having been raised right. I don’t and never have willingly drank Bud Light. In these times, I don’t need to pasteurize water before drinking it. 😉

Serendipity

When I first ran across the “issue” of Bud Light going all Transphilic, my first thought was to post how it didn’t matter and even made a certain amount of sense. Then, I found this video. 😆

Perfect! Utterly perfect! And better than I could do.